Congratulations to Selby Marketing who launched their brand new website earlier this month!
Very much a bespoke design, the concept of the website was to have a ‘scrapbook’ feel to it, yet demonstrates a professional service through a vibrant and fun interface.
This website was created with the staff of Selby in mind. The completed site portrays their personality.
Think, what can you do in your sleep to earn you money?
Well if you have a ‘real world’ shop, if you make something, import something or in any way have items you can pop in the post; you could be selling online while you lie in your bed.
AsOne can build a fully featured eCommerce solution integrated into your existing social network for under £4000? Be up and running in weeks and capitalising on eCommerce instead of struggling on the high street. You can even spread the cost over 10 months interest free.
Ideal if you are already trading in a shop, by mail order or on a market. Expand your customer base by taking your products online.
Contact the innovative award winning web design team at AsOne for more information.
If you don’t know what to do about Social Networking or you need help to market your brand digitally you need to check out AsOne’s exclusive Innovation Club from only £39/month you can have your domains, hosting and regular guidance on your marketing and results.
Over the last few weeks the news has been occupied with the downturn in sales for high street stores. The Arcadia Group, which runs many of the well known high street chains such as Topshop, Wallis, BhS, Burtons, Evans and Dorothy Perkins, has announced that it will close 250 to 260 stores over the next few years when their leases expire, mostly on the UK’s high streets.
Retailers are suffering several fronts, with increased operation costs, VAT rises and fuel and energy costs restricting household budgets.
Arcadia owner Philip Green said in a recent interview: “We’ve got 450 or 460 stores where leases expire in the next three years and … we will close more than half of those on lease expiry” He added that most closures would be on the UK’s high streets while it protects its presence on retail parks and shopping centres.
This is not a new concept. The high street was the hub of consumer shopping just like newspapers used to be the place the nation got their news. Shoppers are moving to more convenient locations (often with free parking) just like they are getting their news online or digitally rather than from the printed page. Retailers must follow the crowed to where they are, and a growth sector is online through eCommerce.
Green’s prediction come after Arcadia reported a loss for the year, and like many retailers, said like-for-like sales for the same period last year are down 4.4%, although online sales are up 21%. Online sales are soaring while high street follows printed publishing and suffers constant declines.
If you are thinking of selling your products online, there has never been a better time. AsOne can get you up and running in weeks and you too can begin to see sale increase rather than continue to decline on the high street.
Contact AsOne today on 0161 368 9100 or email here@asone.co.uk.
(Source: Flickr / magnus_d)
The following is taken from the Latest Ofcom report for Community radio and reports the positive impact the AsOne designed and built Website and iPhone app has had on the station as well as how it compares favourably to the more wealthy commercial stations.
The launch of the new Tameside Radio website has been instrumental in driving traffic to the site. The site contains news and presenter information but also an events feature where organisers can post their own event onto the website, the site is then a source of information for presenters when constructing local links and community notice guides. Tameside Radio is, according to Google, the second most searched news source for the area on the internet. In conjunction with our website designers we have developed our own Iphone App. It has all the functionality of commercial radio apps but with an added benefit. It allows the user to access the events page of the website to see what local events are taking place and when. - Tameside Radio, Tameside
The full report which features more about Tameside Radio can be found here: http://stakeholders.ofcom.org.uk
You have seen the adverts, had the emails and will probably have been told that you can get cheaper websites online than going to a website design agency … well its all true, with one big BUT!
You will no doubt want to appear in the search results on Google? You probably want the best chance of a high position? Well if you go down the template route from the large suppliers your website will likely be penalised according to respected professionals in the SEO world who test and monitor Google’s search engine algorithms. In recent updates to it’s search algorithm, Google has devalued websites that duplicate content. Fair enough, who needs 27 websites all saying the same thing about the same company … but it now goes further.
Google now devalues websites that duplicate code as well. That’s essentially what a template site is, duplicated code. Nobody knows what percentage of code Google classes as duplicate content, its a well guarded secret.
So, if you want your new website to rank on search engines your first step is to avoid template, automatic or build your own websites. If you have your website built properly, from scratch and individually your foundation is solid. If you choose to use a template site you will be facing an uphill struggle to compete for position now and in the future … and who needs that?
Talk to AsOne on 0161 368 9100 before committing to a template project that you may later come to regret.
© 2010 AsOne Design Limited. All Rights Reserved.
2 months ago
by joelrush
